TME Season 2 Episode 1: The One With Elite staffing - Culture, Retention & Freight Growth

In this episode of @TellMeEverythingPod, host Danielle Spinelli sits down with Edward Lockridge, Founder & CEO of MyFreightStaff, to talk offshore staffing, scaling operations in freight, and what it really takes to build an elite team. Edward shares his journey from getting started in a brokerage role, to launching his own freight brokerage, to creating MyFreightStaff after seeing how hard it was to keep up with growth using traditional hiring models—especially when operational demands explode. They dive into retention, culture, and leadership that actually shows up: why teams perform better when they’re supported (not micromanaged), how intentional culture builds loyalty, and what companies can do to stay competitive before they hit the “11th hour.” Edward also breaks down his take on AI in logistics—why it’s better as a tool that enhances people rather than replaces them—and why smart, proactive staffing decisions can help companies stay stable in an unpredictable market. Finally, Edward explains the purpose behind MyFreightStaff’s community outreach, why vision and exposure matter for the next generation, and how giving back is part of building something bigger than business. If you’re a broker, carrier, 3PL, or logistics leader trying to scale without burning out your team, this conversation is for you. https://myfreightstaff.com/